Friday Mar 29, 2024
Skiing, Snowboarding, and Strategic Communication with US Skiing Hall of Famer Tom Kelly.
In Episode 017 of the #kilnroadtrip, created and produced by The Swell Pod, hosts Spencer McKeown and Josh Taylor interview Tom Kelly, a veteran in strategic communications with a rich history in Olympic sports. Kelly shares his journey from working with the US Ski and Snowboard Team to consulting for sports organizations. He offers insights on goal-setting, embracing opportunities, and the balance between discipline and creativity in professional sports. Kelly's stories reflect his resilience in facing industry challenges and his commitment to mentoring the next generation. His experience underscores the importance of vision and innovation in making a significant impact in sports and beyond.
Join The Swell Pod on the Kiln.Roadtrip by listening, watching, and subscribing to the podcast today https://linktr.ee/theswellpod
Location: Kiln. SLC
The Kiln Road Trip: Uncovering Deep Truths with 100 Pleasantly Rebellious Humans. 10 days. 5 States. 3,580 Miles.100 Interviews! Daily episodes starting on March 5, Monday to Friday, for the next 100 days, followed by a short documentary and a book about the journey.
Thank you to the partners and sponsors who made the kiln.roadtrip possible: Kiln, Moterra, Torus
And thank you to the crew who helped us document and share the journey: Denisse Leon, Ty Cottle, Nathan Clark, Findlay McKeown
Bullets:
- The Kiln Road Trip: A journey across five states to interview 100 individuals and uncover deep truths about creating something new and challenging the status quo
- Interview with Tom Kelly: His background in strategic communications and work with the US Ski and Snowboard Team
- Tom's career insights and experiences in communication and consulting for sports organizations
- Tom's dedication to supporting athletes and smaller sports organizations
- Reflections on the evolution of professional skiing and the ski industry
- Establishing a clear vision and achieving ambitious goals in Olympic skiing and snowboarding
- Tom's current projects, including mentoring young communications professionals and involvement in the management team of the Salt Lake City Utah Committee for the Games
- Challenging the norm and striving to change the marketplace, with a focus on innovation in skiing with the Peak Ski company
- The power of vision, perseverance, and innovation in achieving remarkable success in professional skiing and strategic communications
Timestamps:
The Kiln Road Trip (00:00:03) Introduction to the podcast and its purpose, featuring a journey across five states to interview 100 individuals.
Tom Kelly's Career and Background (00:00:54) Insights into Tom Kelly's career in strategic communications, his work with the US Ski and Snowboard Team, and his achievements.
Tom Kelly's Career Path (00:01:46) Tom Kelly's journey into a career in skiing, emphasizing the importance of setting goals and following one's passion.
Challenges Faced in Communication (00:05:22) Tom Kelly discusses the challenges he faced, including dealing with tragedies and crises in the skiing and snowboarding industry.
Evolution of Professional Skiing (00:07:13) Insights into the structured environment of professional skiing and the impact of structured training on professional skiing and snowboarding.
Tom Kelly's Current Work in Communication (00:08:51) Tom Kelly shares his transition from the US Ski and Snowboard Team to consulting for smaller sports organizations and recruiting young communication professionals.
Achieving Vision and Goals (00:11:52) Tom Kelly explains how he and his team achieved their vision of becoming the best in the world in Olympic skiing and snowboarding through perseverance and planning.
Innovative Ski Technology (00:16:16) Discussion on Bodie Miller's innovative ski company, Peak Skis, and the unique technology behind the ski design.
Challenging the Status Quo (00:17:21) Tom Kelly emphasizes the importance of challenging the norm and aiming to change the marketplace to achieve success in any endeavor.
Traveling and Skiing (00:19:06) Tom shares his experiences skiing in Europe and memorable ski days in the Dolomites.
Taurus Home Energy Storage (00:22:29) Benefits and features of Taurus home energy storage for achieving energy independence and reducing carbon emissions.
Working at Kiln (00:23:27) Tom talks about the positive impact of working at Kiln, including networking opportunities and a better work environment.
Retirement and Passion (00:24:25) Tom chats about his and his wife's passion for their work and their reluctance to retire.
Closing Remarks (00:25:03) Encourage listeners to follow the Kiln road trip journey and engage with their content on various social media platforms.
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